Shopify App Marketing

Scale Shopify app user acquisition & optimise ROAS with our specialised Shopify App Marketing services.

As with the Mobile App Stores, your Shopify App Store Listing is fundamental to the overall success of your campaign(s). It’s key to leveraging existing Shopify App Store marketplace traffic and customers, and key to increasing conversion rates from traffic sent to the app from outside the Shopify App Store. Request a free 30-min Shopify App Strategy Call with an SAM strategist today.

Australia’s leading Shopify App Marketing Service Provider.

Here are just some of the things we implement to increase your Shopify App user acquisition and optimise return on ad spend.

Advanced SAM Methodology

App Media develops your Shopify App Marketing strategy for maximum impact and scalability, across multiple languages and channels.

Drive meaningful KPI’s

We help you identify the right KPIs to track and set up meaningful reporting around Shopify App Marketing.

User Acquisition Campaigns

By implementing targeted acquisition campaigns, we increase your app usage and sign-up volumes to outrank your competition.

LTV Optimisation

We help you keep on top of Shopify’s App Store search engine mechanics and optimise intelligently towards attracting higher life-time-value users.

Viral Video Campaigns

Organic short-form viral videos such as TikToks, Reels, & YouTube Shorts are fast becoming our go-to strategy for driving significant targeted installs and user engagement at scale.

Promotional Video Production

We produce high quality promotional videos to not only increase app conversions but your chances of being featured by Shopify!

Merchant Funnels & Onboarding

We assist with your app onboarding, specifically in-app instructions, email sequences and/or set-up wizards that teach merchants how to use your app.

Analytics & Reporting

With regular transparent reporting, we help you assess the impact SAM has towards driving key business metrics and revenue.

Want a Shopify App Marketing expert on your side?

Get in touch to see how we can drive meaningful results today.

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iOS & Android Launch Campaigns

Get expert advice and genuine feedback from a team who’ve seen the trials and errors of the app marketing world. Save yourself time and money by avoiding common developer mistakes and building a user acquisition and launch strategy that will maximise your ROI.

App Store & Google Play Store Optimisation

We know ASO. We execute everything required to not only improve your App Store visibility and rankings, but dramatically increase your conversion numbers from both App Store traffic and external direct advertising.

User Retention & Re-engagement

Most app companies focus on acquiring new users but neglect what it takes to actually convert and retain them. One of our top priorities when you work with us is to improve your in-app conversion & retention rates so you can actually build a successful app company.

Ready. Set. Go!

It’s as simple as scheduling a free 30-min strategy call with an app marketing specialist to get started.

Your #1 Shopify App Store Marketing & Optimisation Agency in Australia.

It all starts with optimising your Shopify App Store Listing.

Just like with the Apple App Store & Google Play Store, your Shopify App Store Listing is fundamental to the overall success of your campaign(s). It’s key to leveraging existing Shopify App Store marketplace traffic and customers, plus key to increasing conversion rates from traffic sent to the app from outside the App Store.

The following are just some of the things we do as part of your App Store Listing setup and initial optimisation in prep for submission (or re-submission) to the Shopify Review team and your app launch campaign:

✓ Keyword and competitor research
✓ Keyword analysis to determine the optimal positioning of the app inside the Shopify App Store
✓ Description copywriting and keyword optimisation
✓ App Name and Tagline optimisation
✓ Category positioning/selection
✓ Search terms analysis, selection and optimisation
✓ “Key benefits” asset creation, images and copy
✓  Media Gallery / Screenshot designs including headline copy to further explain and sell your app’s key features/benefits (produced for both Desktop and Mobile)
✓ Everything produced in compliance with Shopify’s App Store Requirements (
✓ Pricing table copy optimisation
✓ Assisting with adding Merchant install requirements to minimise negative reviews
✓ Assisting with Sales channel requirements specifications (if required)
✓ Assisting with Geography requirements specifications (if required)
✓ App Icon design (or design optimisation) to ensure your app really stands out

Step 2: We Produce a Professional Promotional Video for your Shopify App Store Listing

Typically, we recommend including a Promotional Video in your App Store Listing, not only to help sell the app to merchants and how they can leverage it in their business, but also to increase your chances of being featured by Shopify as they prefer apps with complete and professional app store listings.

This promotional video us primarily created to promote your core app features/functionality, how it interacts with Shopify and how it helps them grow their e-commerce business.

Step 3: We Launch Targeted App User Acquisition & Viral Video Campaigns

Like the Apple App Store, we know that if your app gets a significant amount of outside traffic and a spike in usage, then your app can be listed in the Trending apps section on the Shopify App Store’s homepage and increase rank for target keywords.

They key is to increase install/sign-up volumes faster than the competition at any given time.

For this reason, and as a means to really kick-start usage of the app, we highly recommend running targeted acquisition campaigns utilising our tried and tested Shopify App Marketing ad campaigns strategies.

Speak to our ASA specialists today.

Please complete the form below

Due to the specialised nature of what we do, Jarrah and his team can only work with a select group of clients at any given time. Please complete the brief application form below to request your free 30-minute strategy call and start the process of potentially working with Jarrah and his team. Jarrah will personally review your application and follow up with you.