Ongoing ASO Reviews
Every month we run ASO checks, including keyword research, marketplace positioning, app reviews and implementing App Store asset changes to maintain and improve conversions and increase free organic user acquisition.
Post-launch growth
Sustain growth, retain users and scale your revenue.
So you've launched your app and kick-started user acquisition - how do you sustain and increase growth over time? That's where our post-launch strategies come in.
Post Launch
Don't just run your App. Optimise for success.
Most agencies focus on acquiring new users but neglect what it takes to actually convert and retain them. When you work with us, our priority is to improve your in-app conversion and engagement rates so you can actually build a successful app company.
We pair ongoing user acquisition with conversion-rate, retention and lifecycle optimisation - the combination that turns a successful launch into a sustainable, scaling app business.
What's included
Unleash your App's untapped power
Just some of the things we execute post-launch to increase user acquisition, overtake competitors and unlock true potential.
User Onboarding & Retention Strategy
We strategise, write and configure simple but highly effective user onboarding sequences that dramatically decrease user attrition, increase user engagement, encourage valuable user feedback and ultimately drive more sales, shares and referrals.
Product & UI/UX Optimisation
We further help you build a better app business to ensure you're doing everything that's required to actually be the dominant player in your niche, including ongoing competitor analysis, revenue model and user experience design.
Ongoing App Marketing & Retention Videos
We produce ongoing TikToks, Reels and YouTube Shorts that not only attract new users, but keep existing users engaged with your app. We often produce up to 70 video posts per month per client distributed across all major channels where your audience is engaged.
Content & Influencer Marketing
Jarrah and his team are experts at producing content that attracts more traffic, UGC, influencers, and ultimately builds your authority, user base and sales. We complete everything from idea and keyword research, copywriting, asset design, production and promotion.
Strategic Paid Acquisition Campaigns
We implement sustainable ongoing paid user acquisition campaigns that leverage our top-performing organic viral videos to ensure we're amplifying the best content while also driving lower cost per acquisition (CPA) and higher lifetime value (LTV) users.
Ready to get started?
Post-launch is where most app companies plateau. We help you avoid that by pairing disciplined paid acquisition with retention and lifecycle work that compounds month-over-month. Apply for a free strategy call to talk through your current metrics and where the biggest growth levers are.
Frequently asked questions
When should I switch from launch mode to post-launch mode?
Typically 60–90 days post-launch, once your foundational acquisition channels are stable and you have meaningful retention data. Some clients run launch and post-launch as a continuous engagement.
What retention metrics should I be focused on?
Day-1, Day-7 and Day-30 retention are the headline metrics; for subscription apps, also focus on trial-to-paid conversion, churn and lifetime value (LTV). We benchmark your numbers against your category and prioritise the highest-leverage interventions.
Do you optimise the app itself, or just the marketing?
Both. We provide UX, paywall and onboarding recommendations to your team based on what we see converting in the funnel. We don't write your app code, but we work alongside your developers to ship the changes that matter most.
How do you measure ROI on post-launch work?
We track customer acquisition cost (CAC), lifetime value (LTV), payback period, retention curves and revenue growth - and report against the targets we set together at the start of the engagement.
More services
Explore our other services
Pre-Launch Planning
Get expert advice and genuine feedback from Jarrah and his team to avoid common pre-launch marketing mistakes, ready your App for release and implement a successful Pre-Launch Campaign.
Learn more
App Launch Execution
Using our experience, we carry out the essential pre-launch and app launch activities you need to predictably drive users from day one, increase App Store rankings, and set you up for long-term success.
Learn more
App Store Optimisation
After ranking countless apps to the top of the Apple App Store and Google Play Store, you can rely on our extensive experience and data-driven methodologies to execute everything you need to maximise free organic installs and dramatically improve your conversion rates.
Learn moreReady to get started?
Your App can do more. Let us prove it
It's as simple as scheduling a free 30-min strategy call with Jarrah to get started.